Maluti Knives

Handmade Goods / Outdoor / E-Commerce

Website Type

eCommerce Store

The Challenge

Maluti Knives crafts high-quality, handmade knives and needed a professional online store to match the craftsmanship of their products. Their catalog includes a mixture of limited-run blades, apparel with size and color variations, and other outdoor accessories.

They also required flexible store features—such as running sales, filtering products by category, and eventually controlling which products are visible based on the customer’s location. Since their products are currently sold only in South Africa, geographic availability is critical for future expansion.

The Solution

Publications Plus built a streamlined and visually sharp WooCommerce store designed to highlight the quality of Maluti Knives’ craftsmanship.

Filtering By Category

Visitors can browse and purchase merchandise easily.

Variable Products

Division-specific products appear with adjusted pricing, shipping rules, and quantity limits.

Built-in Sales Management

Shared inventory for all products ensures accurate stock tracking across public and director orders.

Geolocation-based availability

(in-progress)

A clean, modern eCommerce experience for handcrafted knives — complete with product categories, variants, sales, and geo-restricted availability.

The Results

  • Maluti Knives now has a polished, trustworthy online presence that reflects the quality of their handmade products

  • Customers can easily browse, filter, and purchase items

  • Apparel variations and future geographic rules are fully supported

  • The client can manage inventory, discounts, and new product launches with ease

Takeaway

A small shop with handcrafted products doesn’t need a complicated system—but it does need a smart one. This eCommerce build gives Maluti Knives a scalable, professional platform that supports growth while keeping everything easy to manage behind the scenes.